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Cue the complaint: the visual cues of Facebook business pages and their influence on consumer complaint behaviour

To follow the yellow brick road: exploring the journey to mental well-being consumption

A quadripartite approach to analysing young British South Asian adults’ dual cultural identity

The weight of the saddened soul: the bidirectionality between physical heaviness and sadness and its implications for sensory marketing

Understanding communal and individual customer experiences in group-oriented event tourism: an activity theory perspective

Cultivating group-oriented travel behaviour to major events: assessing the importance of customer-perceived value, enduring event involvement and attitude towards the host destination

Examining the influence of different levels of sexual-stimuli intensity by gender on advertising effectiveness

Brand personality inference: the moderating role of product meaning

Experience sharing

Explications of political market orientation and political brand orientation via the resource based view of the political party

Employer branding: strategic implications for staff recruitment

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